Effective hourly rate calculator
Quoted a flat fee but not sure what it works out to per hour? Enter the fee and the hours it takes - this shows your real effective hourly rate and how it stacks up against the rate you're targeting.
- Every extra 10 hours on this job pulls your effective rate down to $71/hr.
- You're $17/hr under target - about $1,000 left on the table for this job.
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How the rate is calculated
effective hourly rate = fee / hours
Simple - but it's the number most agencies never check. You quote a flat fee, the work runs long, and the real rate quietly drops. A $6,000 project that should take 50 hours is $120/hr; let it slip to 90 hours and you're down to $67/hr for the same money.
Three inputs, instant rate
- Enter the fee or project price.
- Enter the hours it'll take to deliver.
- Enter the hourly rate you want to be earning.
- Read your effective rate, the gap to your target, and the fee or hours needed to hit it.
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learn more →Frequently asked questions
What is effective hourly rate?
Your fee divided by the hours you put in - the real rate you earn, no matter how you quoted the job.
How do I calculate my effective hourly rate?
Divide the total fee by the hours delivered. A $5,000 project that takes 60 hours is an effective rate of about $83/hr.
Why is my effective rate lower than my quoted rate?
Scope creep and unbilled hours. The hours almost always grow; if the fee is fixed, every extra hour drags the effective rate down. Track hours per project to catch it early.
What's a good effective hourly rate for an agency?
Aim well above your blended cost rate. If your team costs $45/hr blended, an effective rate near or below that means you're losing money once overhead is added.
Know what every hour really earns.
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